At times when all the information we need can be obtained instantly through social media channels, it’s easy to forget one of the many perks of summer: books! Browse, swipe or listen – and charge your brain. Continue reading 6 inspiring books all entrepreneurs should devour this summer
Top food bloggers in major iZettle cities share their predictions for 2017 – here are their best tips to make the most out of them in your restaurant. Let’s go, Rebecca Brage at STOCKHOLMFOOD! Continue reading Food trends 2017: Stockholm
Make mistakes. Then learn from them. We asked a bunch of cafés and restaurants about the biggest mistakes they’ve made in their business so far. And it’s not what you might think. Continue reading Snack secrets: Restaurant and café owners share their biggest business mistakes
Many famous entrepreneurs claim that making mistakes has been key to their success. In reality, success will only come if you’re actually aware of your mistakes and manage to learn from them. We asked small businesses in the UK about their biggest mistakes in 2015. Here are some of the most common fails, and how we can avoid them in 2016.
Neglecting marketing and advertising
Many entrepreneurs replied that their biggest mistake in 2015 was that they didn’t spend enough money or time on marketing and advertising. Regardless of whether it’s promoting your Facebook posts, buying an ad in the local newspaper or handing out flyers at trade shows – marketing is important for any business, no matter how big or small it may be.
And remember that marketing doesn’t have to be expensive. There are so many smart ways to promote a business nowadays – with little or no cost at all. Luckily, we’ve gathered our best (and cheapest) marketing tips here for you.
Not planning ahead enough
Planning is essential. You should always think a step ahead. Every business should have an annual plan: where do you want your business to be in 12 months? Benchmark with earlier years and be realistic. There are plenty of useful apps to help you plan ahead – check out our favourites here.
Spending, rather than putting money aside
We know it’s tempting to invest in that new spa jacuzzi or a new stock of exclusive French skin products, but many business owners would benefit from taking a more long-term perspective. Maybe there’s an expected slow period coming up, or time to pay taxes soon? Look ahead and plan. And remember to always have a buffer.
Didn’t manage to find the right location
This is a truly a make it or break it decision. And it’s scary. But if 2016 is the year where you need to find the perfect spot for your first – or tenth – salon, remember to consult more than just your gut feeling. Demographic research, neighbourhood assessment and landlords are all different aspects to consider before making your decision. This blog post will give you some first pointers.
Had difficulties in hiring and keeping employees motivated
Recruiting new people to your own business is not an easy task. Especially when it’s your first time hiring, and you want to find that perfect person who will be as dedicated to your company as yourself. It’s all about motivation. And there are plenty of other ways than paying huge salaries to motivate your employees. Find our best tips here!
Instagram-fitness is the new meditation. Healthonism is the new mindfulness and working out with fashionable high-tech wearable is still thriving, as we forecast the most interesting health trends for 2016. Continue reading Health trends for 2016
Loose hair, butterfly eyes, and bluish traits are some of the must-try looks for 2016. But where can you find the fierce, trendsetting, bold influencers that you should be keeping an eye on in 2016? Instagram! Continue reading 5 beauty PROs you’ll love on Instagram
The beauty world never fails to bore us and as far as we can tell, 2016 will be no exception. Let’s look ahead and applaud the most hipster-esque and slick trends 2016 promises to offer. So what’s hot? What looks will your customers want to rock? With such an abundance of forthcoming trending hairdos, knots, scruffy beards and all, we’ve finally managed to nail down a few gems!
We’ve all seen them. We all know one of them. Those long-haired men with pony tails a.k.a man buns. The man bun trend has spread like a plague all over the UK in the last few years, but unlike a plague, millions won’t die from it – not even hairdressers. We’ve listed five reasons on how hairdresser actually can profit from the man bun trend.
Magazines, blogs and celebrities. Three great sources of inspiration for hairdressers to stay on top of the latest hairstyles. Inspirational, yes. But they don’t necessarily give an accurate picture of what really is trending at the moment.